Meet us.

We help people make thoughtful career decisions with life in mind.


Cory Salmela

Cory spends his day advising senior leaders on their next career move. He is happiest out on his bike, skis, or helping his two daughters rehearse their lines. He started his career as a National Team Coach for the U.S. Ski Biathlon Team, followed by a short career in pharmaceutical sales. In 2005, he founded Salmela.

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Megan Weizel

Megan focuses on individual career wellness and team development for the healthcare advertising industry. Through a natural inclination for networking, and a career background in health, wellness and international corporate project management, Megan has the experience necessary to understand the needs of both individuals and teams. When not at work she's outside exploring with her family, volunteering in the community, trail running and practicing yoga.

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Kate Horvath

Kate joins Salmela after a decade of non-profit arts leadership, where she shared her passion for building community, education, inclusiveness, and arts access. Her superpower is helping professionals identify their strengths and set them on a course for greater success. Outside of work, she can be found reading Shakespeare, doing yoga, or helping the next generation of theatre stars prep for college.  

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Meghan Hurley

Meghan brings her previous advertising agency experience to Salmela. She is a natural-born conversationalist and delights in every interaction with candidates and clients alike. Meghan can find something in common or a shared interest with just about anyone. (No really, it's AMAZING.) She is also a foodie, loves cooking, and is always looking for the next opportunity to try an adventurous recipe.  

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Dana Carpenter, MD

With over a decade in both medical advertising and clinical practice experience, Dana comes to Salmela with a broad and deep knowledge of the healthcare ecosystem. With her endless enthusiasm for learning, she tackles every new challenge with aplomb. She's also a proud dog owner, happy to chat about her astounding canine companion.

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Ryan Haff

Ryan is an Emmy-award winning news producer with a strong history in the performing arts. Funny and outgoing, he'll meet you with a journalist's curiosity and actor's joie de vivre.

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Madison McAllister

Madison is a marketing maven with a mastery of magnificent messaging. She brightens every room with her positive attitude and joins Salmela to explore the digital corners on every search. If you're having a first conversation with one of us, Madison is probably the reason why!

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Great Listeners.
Super Connectors.